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2015 Beijing Family International Cultural Promotion Campaign was Held

Date:2015-11-12 16:31:05    Views:

Scene of “Hello, My World, My Home—Happy Children Together at China Open”


Scene of “Hello, My World, My Home—Happy Children Drawing Together“

Beijing Family International Cultural Promotion Campaign, which was successfully launched in 2014, was held again at the international platforms of the China Tennis Open and 798 International Children's Arts Festival during the week-long National Day holiday of 2015. With the theme of promoting cultural exchange among families in Beijing, the campaign attracted thousands of domestic and foreign families in Beijing, who were offered a great autumn benefits package featured by international perspective, cultural creativity and arts & sports.

With the China Open starts on October 3, the 2015 “Hello, My World, My Home—Happy Children Together at China Open” was held jointly by Beijing Women’s International Center, China Open Child Host Organizing Committee, Shangda-Wolifu Farm outside of the Lotus Tennis Court of China National Tennis Center. The event specially covered the activities of tennis knowledge quiz, Microsoft virtual tennis match and Chinese culture experience.

The 798 International Children Art Festival, a “World Big Issue”-themed international communication platform created for children’s arts development, is attended by tens of thousands of families in the capital every year. On the basis of successful cooperation in 2014, Beijing Women’s International Center and the Organizing Committee of the festival cooperated again in holding the event of 2015 “Hello, My World, My Home—Happy Children Drawing Together”, during which, besides the exhibition of the cartoons by Zhang Leping, known as “father of Sanmao”, a special focus was given to the 2015 UN sustainable development goals. Foreign artists, including Geraldine McEwan from Britain and Nanci Hersh and Ellen McVicker from America, guided the families at home and abroad in fabricating “3D handmade books” through “sound painting”. The event allowed the families to experience the arts and culture of different countries on an originality journey full of thoughts and helped to improve parent-child relationship and family harmony.
 

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